What else I cover in my book Reaching Out in a Networked World

Written by Lynne M. Baab

• Paradigm shifts in communications
• Myths about identity, values, and communication
• More about effective website design
• Where communication is heading with e-mail, blogs, and social media
• Building online communities
• Reaching the younger, networked generation
• The problems with desktop publishing
• Using A/V tools in worship
• How to conduct a communications audit

"Every church I know is adopting new technology in their communication, but often without considering whether it is being used to express the personality and values of the congregation with clarity, authenticity, and beauty. After reading Lynne Baab's book, I will never look at websites, newsletters, worship bulletins, projected images, or even email messages the same. Here is a practical, understandable, and faithful guide to the use of new media in congregational life. It is a must read." — Dr. Stephen Hayner, Professor of Evangelism and Church Growth, Columbia Theological Seminary. 

Next: About Lynne M. Baab

This resource was written by Lynne M. Baab, author of the book "Reaching Out in a Networked World: Expressing Your Congregation's Heart and Soul"  (The Alban Institute). 
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CONTACT INFO

Mr. Daniel Hazard
Online Communications Manager
Publishing, Identity, and Communication
Local Church Ministries/Office of General Ministries
700 Prospect Ave.
Cleveland,Ohio 44115
216-736-2186
hazardd@ucc.org