The United Church of Christ is launching a subscription campaign for its new high-end-design StillSpeaking Magazine, an oversized, full-color publication that will debut in late April.
The 88-page StillSpeaking Magazine will be published twice annually in Spring and Fall. An inaugural, three-year subscription is $29 if purchased before July 1. After that date, subscriptions will be $39 each. Order online at ucc.org/magazine.
"StillSpeaking Magazine promises to be a full-sensory experience for readers, with compelling writing and expert photography that will communicate stories of inclusion, involvement, transformation and the best aspirations of the UCC, its members and its churches," said the Rev. J. Bennett Guess, the UCC's director of communications. "We're being very clear that this is not a newsmagazine. Instead, we want a quality feature publication that tells moving accounts of our people and the ways their lives have been impacted by the UCC."
When United Church News ceased distribution of its print edition last September, Guess said the comment most often heard at the UCC's national offices was regret that readers would miss the sense of "holy intrusion" they often experienced every time the periodical arrived in their mailboxes.
"What people said they would miss most about United Church News was something that a newsprint-quality newspaper was never intended to be," Guess said, "so we decided to develop a new from-scratch publication that will inspire, encourage and speak equally to our loyal members as well as our potential ones."
StillSpeaking Magazine will be successful, Guess said, if it is substantial and attractive enough that people will not only read it, but display it and pass it along to others. "Our hope is that individuals will willingly subscribe and churches will buy extra copies in bulk to distribute to newcomers," he said.
Guess will serve as the magazine's publisher. The Rev. Gregg Brekke is editor. The UCC's next quarterly all-church mailing will include promotional materials for use in churches.