Advertising/marketing/reaching new people

 Marketing for Congregations. Norman Shawchurch, Philip Kotler, Bruce Wrenn, Bustave Rath., Abringdon Press. 1992.

How does a congregation do research, test its services, create and market a ministry, and evaluate results? By helping the reader overcome objections to marketing religion, this book guides pastors and other leaders of congregations to make better, informed decisions and meet the needs of people more effectively.

 

 

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SECTION MENU
CONTACT INFO

Rev. David C. Schoen
Minister and Team Leader, Congregational Assessment, Support & Advancement (CASA)
700 Prospect Ave.
Cleveland,Ohio 44115
216-736-3827
schoend@ucc.org